Keep in mind, communication is not about you… it’s about helping others, meeting needs, understanding concerns & adding value.

Mike Myatt, Chairman, N2Growth

To communicate better…

1. Speak not with a forked tongue – be worthy of trust

2. Get personal – think dialog not monologue

3. Get specific – clear, simple, concise; weed out the superfluous & make words count

4. Focus on the leave-behinds not the take-aways – focus on other party’s wants & needs; contribute more than receive

5. Have an open mind – it’s not the opinion that matters, but the willingness to discuss with an open mind & to learn

6. Shut-up and listen – broadcasting message ad nauseam will not have same result as engaging in meaningful conversation

7. Replace ego with empathy – helps turn anger into respect & doubt into trust

8. Read between the lines – understand what is not said, witnessed, or heard

9. When you speak, know what you’re talking about – what you say matters; both the “what” & “how” of messaging matters

10. Speak to groups as individuals – establish credibility, trust, & rapport


11. Bonus – Be prepared to change the message if needed – if a message doesn’t take deep root, it likely won’t be understood, much less championed