Companies founded during hard times in the past include General Electric, General Motors, IBM, Disney, HP, Hyatt, Trader Joe’s, Fedex, and Microsoft. 

GEOFFREY JAMES, CONTRIBUTING EDITOR, INC.COM

takeaways of note:

Be aware, leverage & optimize the unique environment….

1. Unmet needs everywhere

2. Huge pool of available talent

3. Marketing has never been cheaper

4. Potential competitors are in disarray

5. Post-COVID recovery is inevitable


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