View your strategy as being locked in an intimate tango with your key stakeholders. This dynamic perspective encourages openness, innovation and a preparedness to change.
Graham Kenny, CEO, Strategic Factors
takeaways of note:
1- recognize your dependencies… i.e. your key stakeholders
2- identify your “target customer”
3- work out what your organization wants from each key stakeholder group
4- identify what these stakeholder groups want from you
5- Strategy design… decide what your organization’s positions will be on the strategic factors for each key stakeholder group
6- continuous improvement… recognize that no matter what’s decided, there’s no certainty in the result