Understanding the difference between presenting and storytelling is critical to a leader’s ability to engage an audience and move them to action… If you want to engage your audience, you have to tell a story.

Carmine Gallo, Harvard University instructor, keynote speaker, author

5 storytelling strategies:

Storytellers craft a narrative – “presenters” open PowerPoint

Storytellers love pictures – “presenters” use text

Storytellers humanize it – “presenters” dump data

Storytellers surprise audiences – “presenters” are predictable

Storytellers rehearse out loud – “presenters” practice silently